When I was 13, as part of my religious confirmation, I had to write a statement of faith – a brief religious essay that was shared with everyone at my church. I absolutely hated it.
Mary Gaulke: Content strategist, feminist, theater enthusiast, nerd
Mary Gaulke Posts
I don’t think I have ever in my life so radically, instantaneously related to another person as I did in the moment Forky awakens in “Toy Story 4.” Detailed spoilers follow.
Are you ready? I am going to tell you, in rapid succession, a series of anecdotes about myself that I should probably find embarrassing.
Here’s how I define content strategy: It’s making a plan for your content that 1) achieves business goals, 2) provides value to and resonates with audiences, 3) fills a unique role within the broader context of the industry and the publishing environment, and 4) is achievable with current resources.